Episode 638 min
Running twelve units like one team
With Rosa Medina, Multi-Unit Franchisee at Northbeam Home Services.

Rosa Medina operates twelve Northbeam Home Services locations across the Southeast. In this conversation she walks through the operating system she built to keep every location fast at responding to leads, even when a strong manager moves on.
In this episode
Why speed to lead is a network property, not a hero project. How she decides what to standardize and what to leave to local judgment. The hiring signal she now weights above everything on the resume.